FOR MSPs AND IT SERVICE PROVIDERS
Your clients are asking about AI. Now you have something to sell them.
abi. maps how a client’s business really runs, finds the work that costs them most, and prices the fix. You sell it, you build it, you keep the client.
Free for your own map and five client maps. No card.


The AI conversation is happening without you.
Your clients are buying licences and asking their nephew. The real work, the processes nobody has looked at in years, sits behind a discovery you are expected to do for free. So it never gets scoped, and the quarterly review is still a ticket count.
You are closer than any consultancy.
You already know their systems, their people and their passwords policy.
Discovery is the bit nobody pays for.
Three weeks of interviews and spreadsheets before the first quote.
A licence resale is not an AI offer.
The margin is in knowing what to change.
Map a client. See what is worth fixing. Sell it and build it.
1
Map a client.
abi. interviews their team by private link, reads their documents and builds a working model of the business: every person, process and system, and how the work moves between them.


2
See what is worth fixing, in pounds.
Every process carries its hours a month and its cost at the client’s own rates. abi. ranks the work that costs most and shows where two people describe the same job differently, which is usually where the money is.


3
Sell it and build it.
The case is costed before you walk in. abi. Studio turns the process into a workflow your engineers can import into n8n or Make, and abi. Governance keeps a register of every AI agent you put live.


Three reasons MSPs pay for abi.
An AI line you can sell this quarter.
Map the client, find the expensive work, hand over a costed case they can sign. You keep the client and the margin.
A retainer, not a project.
abi. writes the client’s Operations Manual from the map: every process, who does it, and the systems it uses. It goes out under your brand, refreshes monthly, and lands in the client’s own Google Drive. Insurers, auditors and buyers all ask for one. Your client probably does not have one.
New prospects near you.
abi. Outgrown names the companies in your area whose latest accounts show they have just outgrown their IT. Included in Pro and Max.
FOR MSPs ONLY, FOR A LIMITED TIME
Your first client map and its Operations Manual, done with you, in five working days.
Pick one client. Send us their process documents and two names to interview. On day five we sit down together for 30 minutes. You get:
the map;
the three most expensive pieces of work, in pounds;
a manual with your brand on it, ready to hand to the client.
Runs on a Pro trial. Nothing to pay until you decide to keep it.
abi. is the engineer who does the discovery.
She interviews, reads, maps and writes. She asks before she spends a credit, says what she did, and says plainly what she could not do.
She asks before anything is spent.
She never scores people. She maps work.
She says what is missing, not what she guesses.
Start free. Pay when there is a client to map.
Free
Your own map and five client maps, built and presented by hand
abi. Pro, £149 a month
1,000 credits a month for interviews and documents, 100 client maps, the whole platform, SIGNAL for 10
abi. Max, £497 a month
5,000 credits a month, SIGNAL for everyone. The same platform as Pro
Running a business, not an MSP?
Map your own business free. See every process, who runs it and what it costs, in about an hour.
Pick one client. Map it this week.
Product
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